The Cost Effectiveness presentation will dive deep into the paper presented by Dr. Ronald J. Farabaugh and describe not only the
findings and conclusions, which will make every DC feel good about this profession, but
how that information can be used. We are in a war, and evidence is our best weapon! The
question, “Where do we point our cannons?” By the end of the presentation, you will be fully
aware of the contents and findings of the paper, who to present the paper to, and how to
present those findings to those who control benefit design in order to reduce barriers to
accessing doctors of chiropractic. Additionally, we will explore how you can use the study
findings internally to educate and build confidence in your own patient base, and how to
stimulate referrals from the medical community. This is a lecture you do not want to miss!
